Social media - the new black
Social media can also be abbreviated to SoMe, which is digital online media that allows users to share content with other people and the public.
Facebook, LinkedIn, Twitter, Instagram - SoMe provides a wide range of opportunities that your business should take advantage of.
SoMe platforms help you build relationships with your customers, increase brand awareness , and boost your leads and sales. With more than 3 billion people worldwide on social media every month, the number of users and their engagement on social platforms is increasing. Therefore, this is golden growth potential for companies.
How can Complianty help you on social media?
To reach potential customers, social media is a really good tool. First, you can reach a broader audience. In addition, it also allows you to form relationships with your current customers. On the other hand, the challenge is to stand out among your competitors in an environment that is noisy and crowded. That is why it is important for you to have a consistent branding on social media.
Here at Complianty, we help your brand stay consistent on SoMe using predefined templates that you fill out and edit. This allows you to get a uniform branding easily and simply through consistent typography, colors, logo, and design.
Why is SoMe relevant for you?
Social media offers enormous potential for businesses, because consumers often log on to it daily and are available to businesses. That is why SoMe also offers oceans of opportunities regarding digital marketing. At the same time, it also presents great challenges for companies, because it is media that are constantly evolving, which are extremely noisy and crowded. Therefore, it is extremely important for your brand to be consistent on social media.
According to 52% of SoMe marketers, it is assumed that SoMe has a positive impact on companies' earnings and sales. The 5 most valuable SoMe platforms are:
Which SoMe platforms you should be on, really depends on which platforms your customers use, and which platforms create commitment and awareness for your brand.
If people do not know your business, they cannot become your customers either. Social media boosts your presence and awareness among potential customers. This results in the possibility to reach a broader audience. In addition, it is free for companies to create a profile on the social platforms and therefore you also have nothing to lose by being present on SoMe.
You can already learn more today about how we can help your on social medias by trying our free demo here.